Ryanair case

Summary Ryanair - the outset fares airline

A brisk airline company was founded in 1985, that is to say Ryanair. This company was the first competitor for Aer Lingus. During the first years, they were actually a full service conventional airline . They had two diametrical classes of seating and they leased three different types of aircraft. At the showtime of the nineties they turned there airline company from a full-service into a low-fares, no frills-carrier. The restyling had been based on the model of southwestern Airlines. Tony Ryan who was the founder of this company hired Michael OLeary who was going to lead the new management team. As a result of the restyling in 1997, they were able to become floated on the Dublin Stock Exchange and the NASDAQ.

The family interchange the company for IR?56.7 million and purchased a stake of 61% for just only IR?3.1 million. Michael OLeary besides purchased a stake, which was 17.9% for IR?0.9 million. Another investment group (David Bonderman) invested IR?1 million in equity and an IR?24 million contribute through Irish Air (vehicle company). In return they authoritative a stake of 19.9%. David Bonderman, who was already chairman of Continental Airlines, became also chairman of Ryanair at the flotation. During the following years the shares of the Ryans, OLeary and also Bonderman decreased.



Since Ryanair is a European carrier, they will have to have a volume of shares held by EU nationals. This means there might be some limitations of trading shares outside the EU.

Maintaining their position as Europes leadership low-fares airline, operating frequent point to point flights on short-haul flights, primarily out of regional and secondary airports . No frills service with low fares, in order to stimulate demand from bud realise- conscious leisure time and business travellers. Ryanair wants to achieve growth by initiating additional...

If you want to get a full essay, order it on our website: Ordercustompaper.com



If you want to get a full essay, wisit our page: write my paper