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Wednesday, 31 July 2019

Hucklbery Finn persuasive essay Essay

Adventures of Huckleberry Finn and Offensive Language in Literature In Mark Twain’s classic 1884 novel Adventures of Huckleberry Finn, regional and time-specific language is used in a way that offends some 21st century readers. Particular words are so disturbing that individuals across the country are still, to this day, attempting to have the book banned in schools and libraries. The idea that any book should be tucked away in a vault, let alone an example of a beloved American classic such as this, is ludacris and against what America stands for. Works of art, like this book, should be used to learn and to open up dialogue and analysis on both the piece itself and the society from which it came. With this particular Twain novel, we should be having a discussion about why the offending words are so offensive, and why it’s important that a record of these words and attitudes exist. Words carry weight, and the weight of the â€Å"N† word in Huckleberry Finn is heavy and dripping with sordid history. It is a term that holds an impassable amount of cultural appropriation and painful association. The word, used in a classic literary context, is then a perfect way to open up a dialogue about issues that are difficult to talk about. Political correctness, racial slurs, America’s dark past—these are all topics that can be used to teach young people how to have a gentle conversation about a torrid subject matter. Instead of banning the book and ignoring the past, we should be embracing the story and teaching people how to deal with the words in a tactful and progressive way. Moving forward from America’s shameful history of racism is difficult and taxing. But the only way we make steps to a new and more comfortable future is to learn from our past mistakes. Twain was a product of his time, putting words into the mouths of his characters that would easily have come from the mouths of real people. It’s also important to remember that the character of Huck Finn himself is anti-racist, so teaching the book to young people is not teaching racism, but acceptance. It is imperative to connect with the period of history that Huckleberry Finn comes from because shoving it to the side will only render us blind. Banning books is an effective way to censor, and censorship goes against a lot of what Americans believe to be a very important personal right. The right to free speech is sacred, and it is mostly untouched even in circumstances where highly polarizing or hateful words are being used. A work of fiction that integrates dialogue containing the â€Å"N† word may seem hateful to some, but it is certainly the intention of the author to use it in a context of satire. Censorship will just close the book when what we really need is to open it up in a different light. At a time when it is nearly impossible to find an adult engaged in a healthy debate or discussion, teaching our children how to think and speak analytically and fairly is a dire need. Using fictional novels such as Adventures of Huckleberry Finn as a jumping-off point of what used to be, and what has become, is the perfect opportunity for creating the ability to do this. By keeping books deemed controversial in rotation and out of the vault, we can begin to understand the preciousness of our own rights to speak our mind, as well as being able to speak to others with respect and with knowledge of the past. Downloaded from http://www. wikihow. com There are three possible organization patterns: Pattern 1: Thesis statement: PRO idea 1 PRO idea 2 CON(s) + Refutation(s) Conclusion Pattern 2: Thesis statement: CON(s) + Refutation(s) PRO idea 1 PRO idea 2 Conclusion Pattern 3: Thesis statement: CON idea 1  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã¢â‚¬â€Ã¢â‚¬â€œ>  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Refutation   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  CON idea 2  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã¢â‚¬â€Ã¢â‚¬â€œ>  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Refutation   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  CON idea 3  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã¢â‚¬â€Ã¢â‚¬â€œ>  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Refutation Conclusion The  sample essay  has been written according to the third pattern. Thesis:  Do Reiki instead of taking medicine. Counter arguments Refutation 1. People should trust medicine since it is effective and scientifically proven. —–> Reiki is also scientifically proven and does not have side effects. (refutation method: insufficient claim) 2. Serious illnesses such as HIV/AIDS and cancer cannot be treated without medicine. —–> Medicine also cannot treat serious illnesses if not diagnosed at an early stage. (refutation method: opponents are partially correct) 3. Reiki, like alternative healing methods, requires a lot of time. —–> Reiki requires less time if done regularly. refutation method: opponents are completely wrong) Language:  Signposts gain importance in the argumentative essay. They enable the readers to follow our arguments easily. When pointing out opposing arguments (CONs): Opponents of this idea claim / maintain that †¦Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Those who disagree / are against these ideas may say / assert that †¦ Some people may disagree with this idea. When stating specifically why they think like that: The put forward this idea because †¦ They claim that †¦ since †¦ Reaching the turning point: However, but On the other hand, When refuting the opposing idea, we may use the following strategies: compromise  but prove that their argument is not powerful enough: They have a point in thinking like that. To a certain extent they are right. completely  disagree: After seeing this evidence, there is no way we can agree with what they say. say that their argument is  irrelevant  to the topic: What we are discussing here is not what they are trying to prove. Their argument is irrelevant. HEALTH AND HEALING AT YOUR FINGERTIPS Throw out the bottles and boxes of drugs in your house. A new theory suggests that medicine could be bad for your health, which should at least come as good news to people who cannot afford to buy expensive medicine. However, it is a blow to the medicine industry, and an even bigger blow to our confidence in the progress of science. This new theory argues that healing is at our fingertips: we can be healthy by doing Reiki on a regular basis. Supporters of medical treatment argue that medicine should be trusted since it is effective and scientifically proven. They say that there is no need for spiritual methods such as Reiki, Yoga, Tai Chi. These waste our time, something which is quite precious in our material world. There is medicine that can kill our pain, x-rays that show us our fractured bones or MRI that scans our brain for tumors. We must admit that these methods are very effective in the examples that they provide. However, there are some â€Å"every day complaints† such as back pains, headaches, insomnia, which are treated currently with medicine. When you have a headache, you take an Aspirin, or  Vermidon, when you cannot sleep, you take  Xanax  without thinking of the side effects of these. When you use these pills for a long period, you become addicted to them; you cannot sleep without them. We pay huge amounts of money and become addicted instead of getting better. How about a safer and more economical way of healing? When doing Reiki to yourself, you do not need anything except your energy so it is very economical. As for its history, it was discovered in  Japan  in the early 1900s and its popularity has spread particularly throughout  America  and  Western Europe. In quantum physics, energy is recognized as the fundamental substance of which the universe is composed. Reiki depends on the energy within our bodies. It is a simple and effective way of restoring the energy flow. There are no side effects and it is scientifically explained. Opponents of alternative healing methods also claim that serious illnesses such as HIV/AIDS and cancer cannot be treated without drugs. They think so because these patients spend the rest of their lives in the hospital taking medicine. How can Reiki make these people healthy again? It is very unfortunate that these patients have to live in the hospital losing their hair because of chemotherapy, losing weight because of the side effects of the medicine they take. Actually, it is common knowledge that except for when the cancer is diagnosed at an early stage, drugs also cannot treat AIDS or cancer. Most of the  medicinethese patients use are to ease their pain and their sufferings because of the medical treatment they undergo. Instead of drugs which are expensive and have many side effects, you can use your energy to overcome the hardships of life, find an emotional balance, leave the stress of everyday life and let go of the everyday worries. Most of the chronic conditions such as eczema or migraine are known to have causes such as poor diet and stress. Deep-rooted anger or other strong emotions can contribute to viral infections as well. Since balancing our emotions and controlling our thoughts are very important for our well-being, we should definitely start learning Reiki and avoid illnesses before it is too late. Some people may still maintain that in our material world, everything depends on time. It is even â€Å"lacking time† that causes much of the stress that leads to the illnesses we mentioned. How would it be possible to find time to do Reiki to ourselves and the people around us when we cannot even find time to go to the theater? This is one good thing about Reiki; it does not require more than 15 minutes of our time. There is no need for changing clothes or special equipment. It is a wonderfully simple healing art, an effective method of relaxation and stress-relief. Most important of all, it is less time consuming than medicine if we think of all the time we spend taking medicine for some complaints and taking some more for the side effects as well. Having said these, resistance to Reiki would be quite illogical. Reiki is natural and drug-free. What is more, it is easy to learn by anyone, regardless of age and experience. It  can be used anywhere, anytime. It also enhances physical, mental, emotional and spiritual well-being and the benefits last a lifetime. It is definitely high time to get away from the drug boxes we store in our drug cabinet! _________________________________________________________________________ utline I Introduction/Thesis-Claim Body Paragraph  1: Present your 1st point and supporting evidence. Body Paragraph 2: Present your 2nd point and it’s supporting evidence. Body Paragraph 3:  Refuteyour opposition’s first point. Body Paragraph 4:  Refuteyour opposition’s second point. Conclusion/Restate Thesis Outline II Introduction/Thesis-Claim Body Paragraph  1:  Refuteyour opposition’s first point. Body Paragraph 2:  Refuteyour opposition’s second point. Body Paragraph 3: Present your first point and supporting evidence. Body Paragraph 4: Present your second point and supporting evidence. Conclusion/Restate Thesis Outline III Introduction/Thesis-Claim Body Paragraph  1: Present your first point and it’s supporting evidence, which also  refutes  one of your opposition’s claims. Body Paragraph 2: Present your second point and it’s supporting evidence, which also  refutes  a second opposition claim. Body Paragraph 3: Present your third point and it’s supporting evidence, which also  refutes  a third opposition claim. Conclusion/Restate Thesis 3 Additional Outlines that You Can Print: Basic 5-Paragraph (Argument) Essay Outline: This outline also serves for other essays such as research papers, or the basic 5-paragraph essay. Highlight-and-print outline to fill in. Another Argument Essay Outline:  This outline asks questions that help you critically think about your topic. Highlight-and-print outline to fill in. Argument/Research Paper Outline Guide: This outline can help guide you through a series of questions. You can highlight-and-print this outline, but it’s not a fill-in-the-blank outline; use it as a guide. Many of my students like to use this outline for both research papers and argumentative papers. Basic 5-Paragraph (Argument) Essay Outline:

Tuesday, 30 July 2019

Become An Organ Donor

Research show that up to seven lives are accumulated (two lungs; one heart, pancreas, and liver; and two kidneys) for every individual who decides to donate an organ after death. Consequently, nine patients die each day due to organ shortage. If every healthy and competent individual is willing to donate an organ before or after death, then it is most likely to save an immense number of sick or dying patients and much more offer their respective families a sturdy relief for that so-called â€Å"gift of life.† (Lauritzen, McClure, Smith, & Trew, 2001) Organ donation has always been a controversial issue in the society especially among families who are against such perception. Health organizations such as the Center for Organ Recovery and Education and other Organ Procurement Organizations came up with the idea that the discretion with regard to organ donation apparently flows on the donor’s decision, thus making the family only get informed with the â€Å"documented wis h† of the donor (May, Aulisio, & DeVita, 2000).Surveys stress the idea that there are numerous accidents that occur per day and normally, these individuals would need organs to replace whatever it is that has been damaged (Joralemon & Cox, 2003). It may then be taken to assumption that out of the 37,000 Americans waiting to receive the â€Å"gift of life† (DeJong, 1995)—to restore their good health per se—it would be more efficient if there will be many who would voluntarily donate some of their organs even when they are still alive compared to that when they are already dead.As a matter of fact, there occurred Congress legislative proposals which are coherently adopted by the American Medical Association, the United Network for Organ Sharing and the American Society for Transplant Surgeons. In essence, through these laws, the families of the donors are to be given the assurance that â€Å"the body is dissociable from the self and can be treated like prop erty†¦these are proposals to compensate families for transplantable organs which are gathering momentum. † (Joralemon & Cox, 2003)It has also been observed that the number of organ donors surprisingly increased given the fact that the Congressional bill comprises to tax credits for cadaveric donations (Joralemon & Cox, 2003). Further, it would grant moderate incentives—funeral assistances—according to donor rate. The â€Å"pure altruism† consent of the organ donation system—meaning that it will be under the consent of the donor’s family—or that on the basis of â€Å"express consent†Ã¢â‚¬â€where the deceased’s documented wish where the next of kith and kin would not be able to supersede with the donor’s decision.In these kinds of system, the system would help save lives and one point or another; financially help those who are still living in a manner of â€Å"assurance-foundation. † (May et al. , 2000) There exists several risks on organ donation, like plastic surgery, the addressee is talked to decide over his or her own risk—though insurance policies are there to collide in form—thus it must be kept in mind that there will always be unexpected circumstances to surface (DeJong, 1995).With this, organ transplant schema would be assessed to be of mutual benefit over that of the recipient and the donor. Examples of organ and tissue donation include cornea, bone marrow, hearts, livers, lungs, pancreases, and spleens; and many more dependent on what is needed by the surgeon (Lauritzen et al. , 2001). The donations made are explicitly beneficial and helpful in all of humanity. However, like other occurrences, there are always these instances where the donation process takes a glitch on the procedure.Like what doctors say, not all surgeries are successful inasmuch as there is no total assurance that a cancer patient will not be saved. Hence these kinds of issues only take place when there are anticipated circumstances like the donor is suffering from heart disease or other illnesses which could gravely affect the procedure—but that is impossible to happen since the medical team are to make several tests and diagnoses first to be able to distinguish if a donor is capable to indeed â€Å"save another life. † (Lamb, 1980)Voluntarism may be perceived to be a form of a heroic act by any individual. Even if others may regard it for a stake of financial stakes, still the mere fact that the idea is to accumulate a life is far more important than placing a pedestal of clannish catastrophes. In a larger perspective, in the case of those who are brain-dead, there are families who prefer seeing their loved one help another person’s life, than to live in a life full of agony. Most likely, the â€Å"living donors† are not after for money alone, it is too rare that they ask for something in return after donating an organ.Basically, corne a and kidney donors honor their benevolence to see a person close to them live a little longer, or make one see through the nightfall—to make someone feel complete—dramatic but happening in a real-life scenario (Lauritzen et al. , 2001). Donating an organ in the contemporary society is no longer a hook-on-a-leash issue compared to that when the kidney transplant was first performed in 1954 for the sake of two identical twins. In the modern era, technology has paved a long way in the art of saving lives—or getting a new life out of somebody’s end of life.There may be other culture or religion who are still against the idea of â€Å"taking something† from a person’s body, but if they are to be educated and have them informed of the beauty that waits the recipient, they too would conceivably try donating their organ—whether they are still living or after death (Lauritzen et al. , 2001). In a future marker of this argument, it may be stre ssed that marketing is no longer limited to goods made by humans, even humans, whose only initial investment is their body, could give a better pay-off with the right people to attend to and seek for guidance (Joralemon & Cox, 2003).It is amazing to realize that healthcare has created this system, where normal people could be heroes, even if they couldn’t fly or read minds or make objects move. A driving force to live life through helping others, and gaining income by donating an organ—the feeling of fulfillment is imaginable. References DeJong, W. (1995). Options for Increasing Organ Donation: The Potential Role of Financial Incentives, Standardized Hospital Procedures, and Public Education to Promote Family Discussion. The Milbank Quarterly, 73(3), 10. Joralemon, D. , & Cox, P.(2003). Body Values: The Case against Compensating for Transplant Organs. The Hastings Center Report, 33(1), 13. Lamb, J. (1980). Organ Transplantation: Recognizing the Donor. The American Jour nal of Nursing, 80(9), 2. Lauritzen, P. , McClure, M. , Smith, M. L. , & Trew, A. (2001). The Gift of Life and the Common Good: The Need for a Communal Approach to Organ Procurement. The Hastings Center Report, 31(1), 6. May, T. , Aulisio, M. P. , & DeVita, M. A. (2000). Patients, Families, and Organ Donation: Who Should Decide? The Milbank Quarterly, 78(2), 4.

Monday, 29 July 2019

An Analysis of the Rampant Food Waste America Produce

An Analysis of the Rampant Food Waste America Produce In my opinion the relationship between America and food is horrendous. Yes, throughout the states and different regions of America there are many takes on food, transforming it into creative and tasteful dishes. Maybe garnished with a sprig of some fancy tree that you’re not going to eat because who eats that junk? So, like many other foods, the garnish is thrown out and wasted. The wastefulness of our modern society branches out all through industries such as fast food, markets, and restaurants.Countless times fast food restaurants dump out food that was not sold: burgers, fries, chicken nuggets. All this food which was still edible is discarded. To think we could have still used this food or given it to someone who needed it, but rather kept it from them and took away the chance of anyone using it seems monstrous, but hey, that’s America. Everything revolves around some form of profit, so theres no time to get rid of that food for free. On the other side of fast food restaurants, there are the top of the line restaurants who work more on the aesthetic side of their food rather than the quality and taste which begins to create a sort of expectation from the people. We want our food to be flawless, and satisfy our eyes. There can be no burnt pieces of meat, no discolored pieces of ripe fruit, nothing that we see as flawed, and if it is, then its thrown out and wasted. So as we have the fast food restaurants literally just throwing out food, we have our top of the line restaurants shaping how we view good and bad food which ultimately leads us to also end up throwing out food. Not only do these top of the line restaurants influence how we view good food, but the agribusinesses as well, such as Walmart. We walk into a store and see an extreme abundance of colorful fruits and vegetables yet that does not phase us, although a majority of those fruits and vegetable wont be bought because of some small flaw which doesnt really affect anything about them. We take this abundance of food for granted and rather than actually having the thought of buying food for our own sustenance, we have the thought of buying the best looking fruit. So instead of buying those 5 apples which all have flaws, we choose not to buy them and ultimately they get wasted, just like so many other foods that we take for granted in America.

HOW DO ONLINE SOCIAL NETWORKS AFFECT COMMUNICATION Assignment

HOW DO ONLINE SOCIAL NETWORKS AFFECT COMMUNICATION - Assignment Example Most of the users are teenagers to young adults who spend several minutes to hours of online networking with relatives, friends, and even complete strangers. Still, no matter how or whom these users interact with in this OSN world, the main reason is to interact and communicate. 1 For those who lived in a world prior to the advent of the internet and social networks, socializing mostly involves face-to-face communication. Release of private and personal information was limited to close friends or relatives, and never given to strangers. Now, people see information such as family trees, sexual preferences, mobile phone numbers, and even addresses, posted online. Despite the so-called control given by these OSN sites to keep the account private or viewable only to a limited group of people, it does not guarantee the safety of such information. Private thoughts and personal activities are posted as status messages, creating an image and feeling of closeness, openness, and reaching out a mong members of these OSN sites. Before, individuals share thoughts among close friends, limiting the responses within their circle.

Sunday, 28 July 2019

International Commodities Index Article Example | Topics and Well Written Essays - 500 words

International Commodities Index - Article Example The supply chain of most products in initiated in the production or manufacturing stage. During this stage engineers and managers make purchase orders to obtain key raw materials needed to create the goods or services. In the power tool industry, two essential raw materials are metals and plastics. Plastics are a raw material which is considered a petroleum derivative. Crude oil and metals are categorized as commodities in the stock market. Their prices are very volatile and fluctuations in price occurred on a daily basis. Good indicators which analyst in the power tool industry must pay close attention to are commodity price indexes. For example, the Rogers International Commodity Index (RICI) aims to be an effective indicator of the price of raw material in the United States and around the world (Rogersrawmaterials, 2007). When the prices go down on these materials it is good idea to realize bulk purchases. Another strategy the can be utilized to lock the price of the commodity is to acquire future contracts. A future contract obligates a trader to sell an asset at an agreed upon price at some point in the future (Bodie & Kane & Marcus, 2002, p.982). Power pools are products which need energy in order to function. The energy industry is another key industry with has a great impact on the power tool industry. The designers of power tools must consider what type of platform will provide energy into the system. Two possible alternatives are battery and electricity power tools. Trends in the capacity and prices of batteries must be considered since the overall cost of the unit rises after the purchase of the batteries. If the power tools depends on electricity the executives of the companies could analyze trends in the electricity market by utilizing regression analyzes in which the monthly price of electricity over the last 10-20 years in particular country or city are inputted into the equation to determine price trends.  

Saturday, 27 July 2019

Adoption in Louisiana Essay Example | Topics and Well Written Essays - 500 words

Adoption in Louisiana - Essay Example Different states have different adoption regulations in the US (Child Welfare Research Institute, 2012). In the state of Louisiana, several conditions determine the qualification of an individual as an adoptive parent (FindLaw, 2012). These include the conditions that the individual must be 18 years and above, are single, divorced, or married, rent or own adequate housing for another child, be financially stable, be in good mental and physical health (Adoption Media, 2012). Other conditions include having adequate transportation (Department of Children and Family Services, 2012). Louisiana laws, agency policy, and the Bureau of Licensing stipulate some regulations for certification of foster parent (Louisiana State, 2006). These include completion of MAPP/GPS pre-service training (7 sessions), submission of application for certification, state police and FBI criminal record clearance, State Central Registry for Child Abuse and Neglect clearance, physical and medical examination for communicable diseases, fingerprints for all adult family members, agree to non-corporal punishment (Adopt ion Media, 2012). Additionally, an individual must provide five non-related referees, agree to meet the requirement of completing 15 hours of annual in-service training, interview to all members of your family, participate in individual home study, and their home must meet health, fire safety, and environmental requirements, as well as a one-year-and-a-half home residency (FindLaw, 2012). Louisiana State laws allow qualified individual to adopt any child or adult, but there are special procedures for adult adoption (Adoption Media, 2012). These include completing the Model Approach to Partnership in Parenting (MAPP). A resident citizen in Louisiana may also adopt a child from any other state apart form Louisiana, or even country (Adoption Media, 2012). Nonetheless, this requires the use of adoption agencies that

Friday, 26 July 2019

Closing the Border between the United States and Mexico Research Paper

Closing the Border between the United States and Mexico - Research Paper Example One of the major law and order problems, which take place at this border, is that of illegal immigration. This problem raised many issues, such as public hostility towards the immigrants and decrease in property values. According to the Immigration and Naturalization Service (INS) data available, the US Border Patrol catches thousands of illegal immigrants every year. Furthermore, it is important to note that this number only indicates the immigrants who failed while trying to enter illegally (Huffman and Torok, 1986). Undoubtedly, a much larger number of people have attempted it altogether, counting the failed attempts as well as the successful attempts. These illegal aliens are the cause of several economic and social problems in the US. One major problem is traceable to the reason why the Mexicans choose to immigrate to the US. Some of them do so in hopes of better job prospects and better living conditions. The ones, who choose to do so illegally, do so due to shortage of time or patience that is required for a legal immigration. Either way, they arrive in the US to face a lot of competition in the job market, as here the supply for their labor exceeds demand. Still, they manage to acquire jobs meant for low-skilled, manual workers. This creates resentment for the US citizens who are also only qualified for such jobs. They also resent these immigrants due to cultural and ethnic differences. All these factors combine to form a rather negative opinion about immigrants from Mexico. The fact that a large proportion are illegal immigrants, and thus not justified to be living in the US to begin with, further fuels the hostility, thus leading to violence and hate crimes (Espenshade, 1995). This is a major reason why the US government should consider closing down the US-Mexico border. Another problem, which arises due to this illegal migration, is the decrease in property value. The

Thursday, 25 July 2019

English Literature Essay Example | Topics and Well Written Essays - 1000 words - 2

English Literature - Essay Example hat is to say, throughout Act I, a careful reader traces the development of corruption mostly through the powerful character of King Claudius and the impact of corruption connected with the king on the entire kingdom of Denmark is evident to the readers. The theme of decay becomes perceptible in King Claudius’ speeches which also reveal the moral, social and political corruption existent in the entire society. In fact, Shakespeare has been realized through the critical works of several scholars as a writer with great social commitments and he has been especially effective in dealing with the issue of corruption and its effect on the society of Hamlet. In the play, the images of disease pervade the dramatic language suggesting not merely the corruption of the individual but the degeneration of an entire society. Therefore, the images of disease and corruption can be seen right from the opening scene of the play which, in the course of action, turns out to be literal references to the decay of the society. These images of disease and corruption can be traced from the opening scene of the play to the end and Marcellus comment in the third scene points to the decayed state of affairs in the country: â€Å"something is rotten in the state of Denmark.† (I IV 90: 6678) All through his play, Shakespeare makes use of the imagery of disease, poison and decay and Marcellus’ statement indicates such imagery in the play. The playwright presents widespread corruption in the state of Denmark which is comparable to infectious diseases contaminating the entire court and such setting of disease also amplifies the readers’ revulsion for the nasty events in the play. Just as disease leads one to death, the disease of the society leads the state of Denmark to a damned situation. In short, the dramatist’s use of images of disease and corruption helps the readers comprehend the emotional and moral decay and the bitter relationships of the characters as well as the anxious, chaotic

Wednesday, 24 July 2019

Poverty and Welfare in America Essay Example | Topics and Well Written Essays - 750 words

Poverty and Welfare in America - Essay Example She says that many a times they miss food and it at tall they have something to eat; they skip the meals to accommodate the family income. Tyler 12, her brother says that they do not get balanced diet. They often take cereals without milk. They is a case that is only possible in a situation where there is no sufficient family income to support proper nutrition in the family. Children sometimes are forced to do odd jobs to supplement on the little family income (Becker, 187). Kaylier and Tyler’s mother struggle and most of her earnings cannot even pay for their monthly expenses. Their mother, Barbara earns $ 1,480 a month. Out of this amount, $ 1,326 goes to the rent and their monthly utilities leaving them with an amount that can barely take care of their meals even for one week. Kaylie therefore sees the struggle and the toil of his mother. He therefore opt to collect cans for a price to supplement on their income to at least sustain them. Kaylie miss school so much because o f the condition and the situation their family is in. he does not get enough time to concentrate in school. Worst of it, he does not even go to school regularly due to their family financial strain. The poor state of families springs fear in children because when they cannot pay their bills, it bothers them because they can become homeless and continue in the worsened state of starvation. Brittany, a 9-year-old girl reflects and remembers prettily well how her father lost his job. This condition set the beginning of their problems. They started hoping from relatives to relatives who could not cordially accommodate them due to their equal financial constrains. The tragedy that befell their father saw them into loosing most of their property. Rodgers, Brittany’s brother reflects regretfully how they were feeling good. They could pay their bills and afford their meals: the course meals a day, to a position where they are left homeless with nothing to eat and nowhere to stay. In poor kids, it come to the knowledge of the family that Brittany’s mother was expectant and she goes into a wonder how they would manage to care for the infant when they could not even manage their bill (Becker, 139). This is a situation, which their mother responds to with, the assuredly of survival: adapting to survive in the midst of difficulty without hope of a better life. The prevailing situation in America according to the movie warrants the government to expand its programs of helping the needy and its poor citizens. It bits logics when citizens are going hungry in the same state with a government of the people and for the people. It is the responsibility of the government to ensure that its citizens get sufficient food. According to the documentary, children are unable to go to school because of the financial constrain of the family. By expanding the welfare that helps the needy, because by investing into the education of children, the nation promotes its future. The government invests into its future asset just by educating the children a government that does not invest in the well being of everybody risks the future prosperity. According to the views of Yuval and Irwin, the welfare state has grown obsolete. The government cannot effectively take care of its people. This is because the economy of the country is strained to an extent that the government of the day cannot meet its expenses. Every citizen depends on the taxes that are paid to the government. This overdependence makes the government to

Tuesday, 23 July 2019

Marketing Article Example | Topics and Well Written Essays - 500 words - 6

Marketing - Article Example esearch works carried out on the test subjects exposed them to unscented environment (control) versus a scented environment to conclude on the effect of scent on the purchasing behaviour of the consumer. After extensive research, the conclusion drawn was that a scented environment exclusively influences the purchasing behaviour of consumers positively. The differentiation of a product from its competitors is possible through branding which gives the product a personality. Individuals are therefore able to identify the product on personality basis. Research carried out wanted to prove the influence of a brand image on the willingness of the consumer to purchase the product. The difference in brand personalities does not make the consumer perceive a product superior or inferior but the image of the brand is that which affects the consumer behaviour of the product. The test subjects of the research belonging to the same group showed similar attributes in their characters. The researchers urged the managers and marketers of products to rely on their findings so that the consumer behaviours’ are influenced positively during advertisements. In doing so, the producers will have captured the desired target group (consumers) effortlessly. The overexposure of an advertisement not only causes an organization financial stress but also causes a wear out effect on the viewers. The wear in effect on the other hand happens when the viewer cannot consciously recall an advertisement. Overexposure of an advertisement reduces its effectiveness therefore causing a wear out effect subsequently happens. The variation of an advertisement is of importance to the producer or retailer of a product because it emphasizes on the various ways in which the consumer recalls the product. Test subjects exposed to various products for the experiment on brand recognition, brand liking and advert recognition resulted to the following; higher brand recognition when the frequency of advertisement

Sexualization of Girls in Advertisements Essay Example for Free

Sexualization of Girls in Advertisements Essay In April 21, 2005, a movie that mirrors what was going on in our society today in regards to racism and stereotyping was released. That interesting movie, to say the least, have moved, shocked and stricken the soul of its viewers by the amazing twists and turns of the story. The acclaimed movie has also received rave reviews from average viewers. Roger Ebert even called it the best movie of 2005 (Ebert, In Defense). That movie was Paul Haggis Oscar-winning Crash, which screenplay was written by Bobby Moresco and Haggis himself. Needless to say, Crash is about the collision of cars, it actually begins and ends with a car crash. But the notion of Crash in the film has a much broader meaning. It is more than just the collision of cars; it is also the interpersonal collisions between people from different ethnic groups, classes, ideologies, and even gender and age groups. The movie presumes that assumptions and prejudice are what caused these collisions. It also depicts that everyone has racism in them, but everyone can still be a good person (Goyette). Crash is a crime drama film about the racial and social tensions and its effects on various people in Los Angeles, California. It depicts the racial and stereotypical prejudices that every ethnicity and race experience in everyday life. A self-described â€Å"passion-piece† for Haggis, Crash is inspired by a real-life incident in which his Porsche was carjacked outside a video store while walking with his wife (Crash (2)). He also claimed that the movie was initially supposed to be a movie about fearing stranger, but turned into a movie about race (Goyette). The movie has proven even more that it is worth-watching after winning three Academy Awards, including the Best Picture, which made the movie controversial after beating the critically favored Brokeback Mountain (Crash (2)). In the introduction of Crash, Detective Graham voice-over and says, â€Å"It’s the sense of touch. In any real city, you walk, you know? You brush past  people, people bump into you. In L.A., nobody touches you. We’re always behind this metal and glass. I think we miss that touch so much that we crash into each other just so we can feel something† (Crash (1)). These lines are full of weight, just like the movie itself which tackles some weighty issues that made it stand out. The word crash refers to the collision of worlds of people while the touch pertains to people’s connection. The introduction tells us that people are gradually losing the connection to one another because of the barriers built around them, built by assumptions, prejudgment and stereotyping, which made them doubtful about trusting others. Collision of worlds seems to be the only way to reach out and empathize with each other. It seems to be the only way to understand where the other p erson is coming from and to have the connection back again. The movie Crash gives an impression that everyone is a racist. It shows that people make assumptions on people they don’t know. It illustrates how people jump to conclusion based on race, class, appearance, name, etc. Pointing finger at everyone in regards to racism, Joshua Tyler states that there is no one without spot her (Tyler). Everyone is infected. Jean (character played by Sandra Bullock) showed that she is a racist when she held her husband’s arm and squeezed it tight as they walk by two black guys. In that scene, she is not overtly racist, but she is, subconsciously. Another example from the movie is Officer Tom Hansen who hated was his racist partner was doing. He even asked to be reassigned because he can’t stand him anymore. But at the end of the movie, we discovered that he is a racist as well. He killed a black guy because he assumed that he carries a gun. But before he killed the black guy, he looked at him starting from his shoes up to his ripped jacket as if calculating him, figuring out what kind of person he is. That is when he started to distrust him. Then the gunshot happened. These scenarios demonstrate that we are all racist at some point in our lives. No one is exempted. People are racist in one level or another, even those who think that they are tolerant, enlightened and fair-minded. Officer Ryan told his former partner, â€Å"You think you know who you are? You have no idea.† This line is actually intended for the audience, for everybody. In the movie, an Iranian-American visited a gun store for a purchase with  his daughter. But he was sent out by the Caucasian clerk who was prejudiced against Arabs. The clerk thought that he is an Arab based on his appearance and his language, Farsi, which sounds a lot like Arabic. The clerk even called him â€Å"Osama†, who was known to be the founder of Al Qaeda terrorist group that is responsible for the September 11 attacks in the United States that have killed thousands of Americans. This scene has clearly shown that people are paranoid of other groups. They treat strangers as potential enemies or combatants (Brusette). Addressing the assumptions that has been one of the issues presented in the movie, Ebert states, â€Å"One thing that happens again and again [in the film], is that people’s assumptions prevent them from seeing the actual person standing before them† (Ebert, Crash Movie Review). An example scenario from the film is when Jean made an assumption that Daniel, the Latino locksmith, was a gang member and would be back with his â€Å"homies† to attack them based on his appearance—shaved head, pants around his ass, and those what she called the â€Å"prison tattoos†Ã¢â‚¬â€which we found out later on was not true; he is just a simple struggling family man. This illustrates that people make an assumption and prejudgment on other people without trying to know who they really are. The reason is because people believe that they already know other people based only on their preconceived conclusions on them. But in actuality, people don’t really know other people, neither themselves, and their preconceived conclusions are often wrong which result to a divided society. The characters of Crash were presented as guilty of racism, prejudice and making assumptions on other people. But before the movie ended, we have witnessed how the characters flipped sides and changed ways and became a better person after their lives intertwined and crashed to one another. We saw how Ludacris’ character, who has been complaining about the preconceptions on blacks, but did nothing but keep proving those preconceptions right, looked very proud of himself after setting the Asian slaves free from the white van he carjacked. Jean, who was angry of all the people that don’t meet her demands, came to a realization that it is not the people around her who have an issue, but it is her, saying â€Å"I wake up like this every morning.† She came to a complete realization after she fell on the stairs and nobody helped her but her Latina housekeeper, Maria, who in  the end she called her best friend. Another character is Officer Ryan, the vile and hateful cop who uses a lot of excuses for his misconducts, who victimizes others by exercising his power, became the savior of the same lady she molested. Haggis is telling parables, in which the characters learn the lessons they have earned by their behavior (Ebert, Crash Movie Review). The movie shows that everyone has racism in them, but everyone can still be a good person. Furthermore, the movie contains powerful symbols to bring out its main ideas. â€Å"How far can bullets go?† asked Lara to her father. The bullets represent the assumptions that cause the conflicts between people. Assumptions are just like bullets that whoever was stricken, will get hurt, and they can be fatal too. Another symbol presented in the film is the cloak. The cloak symbolizes faith because it does not exist, it is just imaginary but the little girl still believed in it. Having faith, she becomes the protector of both her father and her father’s assailant. It suggests that if people have faith, they can be protected too. There is also the St. Christopher statuette that is possessed both by Officer Hansen and Peter. The statuettes symbolize people’s values and beliefs, that even two people are of different color, class or group, it is not impossible for them to share common values and beliefs. And lastly, the snow that came down at the end of the movie. The snow symbolizes purification. We saw how the characters learned and were redeemed after what has happened to them. They were awakened and became open-hearted, making them pure again, removing the wrong actions they have done in the past, in the same way snow covers multitude of dirty things whenever it comes down. In conclusion, Paul Haggis had been able to send the message he wants to get across to people through Crash. He expresses that people are one and they are all the same, regardless of different races or groups they came from. They are just blinded by the assumptions and prejudice they create that cause them to distrust one another. Crash demonstrates that people are interconnected to one another, but because of the assumptions and prejudice that are continually perpetuating in our society, people lose this connection. To be able to have the connection back again, people have to  collide to one another, the kind of collision that will hit their heads hard. Violent contact has never been good, but if it is the only way to awaken people and make them realize the reality that we are living in a divided society, which is not good, then I can say that there is still goodness in it. Crash is a movie with moral and it promotes racial awareness. It enables people to experience racism from every angle and make them reflect on themselves. It also allows them to walk in the shoes of other people to be able to understand deeper where they are coming from. Overall, Crash is a fantastic eye-opening movie that will truly change people’s views on society. Works Cited Brusette, Frederick and Mary Ann. â€Å"Film Review: Crash.† Dir. Paul Haggis. Spiritualityandpractice.com. n.d. 18 Oct 2013. â€Å"Crash (1).† The Internet Movie Database. IMDb.com, Inc. n.d. Web. 17 Oct 2013. â€Å"Crash (2).† Wikipedia: The Free Encyclopedia. Wikimedia Foundation, Inc. 14 Oct 2013. 16 Oct. 2013. Ebert, Roger. â€Å"In Defense of the Year’s ‘Worst Movie’.† Rev. of Crash. Dir. Paul Haggis. Rogerebert.com. 08 Jan 2006. 16 Oct 2013. . â€Å"Crash Movie Review Film Summary.† Rev. of Crash. Dir. Paul Haggis. Rogerebert.com. 05 May 2005. 16 Oct 2013. Goyette, Tori. â€Å"White Power: An Analysis of Racial Tensions in Crash.† Fresh Ink 13.3 (2011) Tyler, Joshua. â€Å"Crash.† Rev. of Crash. Dir. Paul Haggis. Cinemablend.com. n.d. 17 Oct 2013.

Monday, 22 July 2019

Supply Chain Essay Example for Free

Supply Chain Essay Gradual, long-term movement in time-series data is called a. seasonal variation b. cycles c. trends d. exponential variation e. random variation Which of the following is not present in a time series? a. seasonality b. operational variations c. trend d. cycles e. random variations The fundamental difference between cycles and seasonality is the a. duration of the repeating patterns b. magnitude of the variation c. ability to attribute the pattern to a cause d. all of the above In time series, which of the following cannot be predicted? a. large increases in demand b. technological trends c. easonal fluctuations d. random fluctuations e. large decreases in demand What is the approximate forecast for May using a four-month moving average? Which time series model below assumes that demand in the next period will be equal to the most recent periods demand? a. naive approach b. moving average approach c. weighted moving average approach d. exponential smoothing approach e. none of the above Which of the following is not a characteristic of simple moving averages? . it smoothes random variations in the data b. it has minimal data storage requirements c. it weights each historical value equally d. it smoothes real variations in the data 21. 3 22. A six-month moving average forecast is better than a three-month moving average forecast if demand a. is rather stable b. has been changing due to recent promotional efforts c. follows a downward trend d. follows an upward trend Increasing the number of periods in a moving average will accomplish greater smoothing, but at the expense of a. manager understanding b. accuracy c. stability d. esponsiveness to changes Which of the following statements comparing the weighted moving aver age technique and exponential smoothing is true? Exponential smoothing is more easily used in combination with the Delphi method. b. More emphasis can be placed on recent values using the weighted moving average. c. Exponential smoothing is considerably more difficult to implement on a computer. d. Exponential smoothing typically requires less record-keeping of past data. Which time series model uses past forecasts and past demand data to generate a new forecast? a. naive b. moving average c. weighted moving average d. xponential smoothing Which is not a characteristic of exponential smoothing? a. smoothes random variations in the data b. easily altered weighting scheme c. weights each historical value equally d. has minimal data storage requirements Which of the following smoothing constants would make an exponential smoothing forecast equivalent to a naive forecast?

Sunday, 21 July 2019

Global Warming

Global Warming Two issues that worry many scientists are global warming and the greenhouse effect. The greenhouse effect is a natural process that keeps the earth at temperatures that are livable. What does the greenhouse effect have to do with global warming? When humans release gases into the air, the greenhouse effect will alter the temperature of the earth. More gases in the atmosphere means the earth will start to get warmer, and the result is global warming. On the other hand, if there was no greenhouse effect, the earth would be too cold for humans to comfortably exist. In order to talk about global warming, we must first learn what causes the greenhouse effect. The three most common greenhouse gases are water vapor, carbon dioxide, and methane. Many of the suns rays are absorbed by water vapor. Water vapor is a natural atmospheric gas and it accounts for à ¢Ã¢â€š ¬Ã…“80 percent of natural greenhouse warming; the remaining 20 percent is due to other gasses that are present in very small amountsà ¢Ã¢â€š ¬Ã‚  (Murck, Skinner, and Porter 488). A greenhouse gas known as carbon dioxide is the second biggest absorber of the suns heat rays. Humans affect the amount of carbon dioxide in the atmosphere in many ways. Every time fossil fuels are burned, more carbon dioxide is released into the air. Car exhaust emissions also increase the amount of carbon dioxide in the air, and more carbon dioxide means more heat rays being absorbed. This will cause the earths temperature to warm. Another greenhouse gas is methane. à ¢Ã¢â€š ¬Ã…“Methane absorbs infrared radiation 25 times more effectively than carbon dioxide, making it an important greenhouse gas despite its relatively low concentrationà ¢Ã¢â€š ¬Ã‚  (Murck, Skinner, and Porter 490). Many studies have been performed on how methane is released into the atmosphere. Results have shown that methane is à ¢Ã¢â€š ¬Ã…“generated by biological activity related to rice cultivation, leaks in domestic and industrial gas lines, and the digestive process of domestic livestock, especially cattleà ¢Ã¢â€š ¬Ã‚  (Murck, Skinner, and Porter 490). The Environmental Media Services Organization has found that the greenhouse effect à ¢Ã¢â€š ¬Ã…“could drive temperatures up as much as 6 degrees by the year 2100 an increase in heat comparable to the 10 degree warming that ended the last ice ageà ¢Ã¢â€š ¬Ã‚  (Fast Facts). If a 10-degree warming was the factor that ended the last ice age, imagine what another warming could do. à ¢Ã¢â€š ¬Ã…“Consider hydrology, for instance. Warm air holds more water vapor than cold air, so there is an increase in evaporation in dry areas, and hence more drought something that has been documented on every continent. Once that water is in the atmosphere, its going to come down somewhere and, indeed, we have seen the most dramatic flooding ever recorded in recent years. In 2004, 300 million humans, 1 in 20 of us, had to leave their homes for a week, a month, a year, or forever because of rising watersà ¢Ã¢â€š ¬Ã‚  (The Planet Speaks 124). Much of the gained water would be from melting icecap s in the ocean and melting glaciers on land. Coastal cities and islands could be wiped out. Global warming would not affect only humans; it would also affect sea life. This would happen because water temperatures would rise. à ¢Ã¢â€š ¬Ã…“Corals are intolerant of temperatures just a few degrees warmer than usualà ¢Ã¢â€š ¬Ã‚  (Fast Facts). There have been problems with corals dying out in the past few years because of increased water temperatures. Other marine life would probably migrate to warmer waters. The warm water would make them think they were in their natural habitat. A downfall to this unknown migration would be that food would become scarce in their new, unadapted habitat. An example is salmon; salmon are also sensitive to the temperature of the water. During the summer when the water is warm, salmon have a high metabolic rate. During the winter months, their metabolism slows down, which is good because less food is available at this time. With global warming and increased water temperatures, salmon would have a high metabolic rate longer each year. They woul d possibly eat all the available food and many salmon would die as a result. Global warming is already disturbing patterns of the circulation of seawater. Cold water moves along the sea floor toward the equator and warm water around the equator moves toward the poles across the surface of the ocean. This process is very important to the living of ocean species. This circulation process brings oxygenated water to the sea floor. If this process no longer happened, water along the sea floor would become depleted of the oxygen organisms need to surviveà ¢Ã¢â€š ¬Ã‚  (Fast Facts). The resulting factor would be more death among deep-sea organisms. There are many negative environmental effects of global warming. Another effect is the fact that higher temperatures will lead to a change in the water cycle. Warmer temperatures will cause a greater amount of evaporation from lakes, rivers, streams, and oceans. In some areas this could be good, but in other areas it could be bad. In northern regions of the U.S., where we live, an increase in the temperature and the amount of rain could extend the growing season of crops. In turn, the farmers could make more money. It could also hurt some farmers though. There is a possibility that crops could get too much rain and crops could be killed. Certain areas would actually get less rain, which would lead to more droughts. Warm temperatures and wet weather would be the main result of global warming in certain areas, and warm temperatures and wet weather are factors that promote tropical storms. Thus, tropical storms would appear more often and with greater frequencies. More rain as a result of global warming will also force plant life and its species to adjust their location. Species migrate naturally, but scientists ay that global warming would cause them to migrate at a much faster rate. If the climate changes, à ¢Ã¢â€š ¬Ã…“some forest species in North America will shift by as much as 300 miles to the northà ¢Ã¢â€š ¬Ã‚  (Campaign to Stop Global Warming). Plants will also be forced to migrate. If one region is getting more rain than another, plants that need more rain that are on the border of these two regions will naturally begin migrating into the region that is getting more rain. A recent impact of global warming is that it is helping some diseases spread easier and to more people. Mosquitoes are a major carrier of deadly tropical diseases. These diseases are commonly known as malaria, cholera, and dengue fever. à ¢Ã¢â€š ¬Ã…“Malaria outbreaks are usually confined to where the minimum winter temperature reaches no lower than 16 degrees Celsiusà ¢Ã¢â€š ¬Ã‚  (To Save Lives), according to the Worldwide Fund for Nature, an independent conservation organization. Scientists are beginning to notice that malaria outbreaks are occurring outside the normal areas and are attributing this to increased temperatures from global warming. States inside the U.S. have even had more cases of malaria. Summers in the U.S. are getting more hot and humid than usual, I can vow for this, and malaria mosquitoes thrive in hot and humid weather. Increased temperatures and more rain cause hot and humid weather and if the earth continues to get warmer, malaria will spread to even mor e new places. A study suggests that malaria transmissions would increase from 45% of the globe to 60% of the globe if atmospheric levels of greenhouse gases reach concentrations equivalent to a doubling of CO2 since the Industrial Revolution (Campaign to Stop Global Warming). Cholera and dengue fever also pose threats to new populations because they too are carried by mosquitoes that thrive in hot and humid weather. As with malaria, more cholera and dengue fever outbreaks are occurring because of migrating mosquitoes. These are the most dangerous effects of global warming right now because unlike all the other effects discussed, these diseases can kill humans within a two-week time and they can spread like wildfire. Global warming has become a major environmental problem in the last five years and it isnt getting any better. The small increases in temperature seem harmless, but they can do an enormous of damage to the earths ecosystem. Only a few degrees ended the last ice age, another warming like that could have a catastrophic effect on the earth and its creatures, including us. In order to stop global warming, much has to be done. The first thing to do to control the earths temperature is to lower the burning and/or the emissions of fossil fuels because that is the single most responsible cause of global warming. The downfall is that after the global warming process has started, it is very hard to reverse it. Global warming temperatures grow exponentially and we will have to create an answer for global warming sooner than people think. I dont know how to start the process of burning less fossil fuels. All I know is global warming has to be stopped if we want to keep living the way we do now. If it isnt stopped, the problems discussed in this paper will only get bigger and bigger and the ending result will ultimately be death. Works Cited à ¢Ã¢â€š ¬Ã…“Campaign to Stop Global Warming.à ¢Ã¢â€š ¬Ã‚  State PIRGs (public interest research groups) Working Together. Mar. 2006. 4 Oct. 2007 http://www.pirg.org/enviro/global_w/fact.html. à ¢Ã¢â€š ¬Ã…“Fast Facts.à ¢Ã¢â€š ¬Ã‚  Environmental Media Services. 10 July 2006. 23 Oct. 2007 http://www.ems.org/climate/sub2_climate.html. Murck, Barbara W., Brian J. Skinner, and Stephen C. Porter. Environmental Geology. New York: John Wiley Sons, 2004. 488-490. à ¢Ã¢â€š ¬Ã…“The Planet Speaks.à ¢Ã¢â€š ¬Ã‚  The Wilson Quarterly 25.4 (Autumn 2006): 124. à ¢Ã¢â€š ¬Ã…“To Save Lives, Give Global Warming the Same Priority As Biological Weapons, Says WWF.à ¢Ã¢â€š ¬Ã‚  WWF Global Network. 5 Nov. 1998. 27 Nov. 2006 http://www.panda.org/news/press/news.cfm?id=158.

Saturday, 20 July 2019

Plagiarism :: Cheating Essays papers

Plagiarism When we think of plagiarism the word criminal comes into mind. Contrary, one does not often intentionally mean to take an already written and published thought. However, the online Merriam-Webster Dictionary states that to plagiarize is â€Å"to commit literary theft† that is, to take ones â€Å"idea[s]† that are written down and â€Å"pass† theirs off as your own work. Nevertheless, the question- what if I did think and create that idea in my own mind- always pop up. The only way to explain the frequency of students plagiarizing is to blame the schools for not enforcing and teaching the rules. Therefore, when we educate others and ourselves the rules of copying and cheating there will not be any cases of accidental plagiarism. Society nowadays is flooded with online-websites, self help lines, and novels about the dangers of plagiarism and how to avoid it; yet students continue to steal others work for their own. With the over abundance of technological support and the vast variety of reference books and novels it is almost a temptation for students to plagiarize. All the same, students would not feel compelled to plagiarize if teachers would bring all the rules of citation into light. If we educate students at a young age that plagiarism is not the way to go then maybe the amount of plagiarism would drop. Furthermore, if there was a mandatory class that students took in their late elementary and throughout secondary schooling plagiarism would not be a major problem like it is today. Similar to the ignorance shared in the 1960’s because of the lack of knowledge about minorities, plagiarism is an issue that most people do not feel entirely confident and comfortable with due to their shortage of education.

Michael Moore :: essays research papers

Michael Moore ‘Michael Moore is one of the most popular but also one of the most feared and hated people in America’. Why is this? Michael Moore is seen by the American society as a representative to the people, or as a public disturbance, expressing the views of an ‘average American’ to the rest of the world, in such mediums as film, text, presentations and interviews. There are many reasons to Michael Moore’s popularity and hate, which all come from his productions and beliefs. The way Moore delivers his information to the society comes in many different forms, and strikes up many different views upon his opinion as well. The views that arise in Michael Moore’s ideas and plans are taken to a higher scale than the ordinary American citizen and people fear Moore will run in politics one day. Some of his words are controversial, others pure fact and some statements are stretched far out of context. Many of Michael’s ideas run through his film, Bowling for Columbine, his multiple press/film conferences and award ceremonies and many interviews with highly ranked people. Focusing on this film, many issues and themes are present from a single movie length feature. Michael Moore raises such issues as violence, crime and killings, but most importantly, gun laws. Michael Moore presents information and facts to the people, because they need to know. Michael strongly believes in this, as many people can see, how Moore mercilessly uses his tricks and taunts to lure out important pieces of information from his interviewees, and making fools of them. With this point, it is one of the main reasons why Michael Moore is one of the most feared or hated people in America. With many different groups having their own opinions upon this man, Michael believes himself to be informing the people about issues he himself would like to know about. And no matter how this information is drawn out, he is there to present it. Throughout his movie ‘Bowling for Columbine’, Michael uses a different variety of ways to present his information to the viewers, including dramatic, humorous, shocking, satirical ways to convey his message.

Friday, 19 July 2019

Compilers :: essays research papers

Size of resulting program generated (involving RAM and ROM) and case studies A factor by which compilers for programming languages can be compared is the size of the resulting program generated. Clearly, a smaller code size is desirable since it is more memory-efficient, uses fewer computer resources and allows the computer to support and run more programs at once. For instance, a program required a minimum of 49 bytes of random access memory(RAM) and 580 words of read-only memory(ROM) when compiled by the C compiler CSS-C V3.000, but required an average RAM of 65 bytes and ROM of 722 words when compiled by HI-TECH PICC V7.86, according to tests run by the CSS developers. Clearly, CSS-C V3.000 is a better compiler in this case Studies have also shown that the V.8.0c of the Microsoft compiler produces smaller and faster code than the CAD-UL Compiler and the V.5.0 of the Paradigm C/C++ Compiler . Of the three, the Microsoft compiler also has the best optimiser for '186, which may be another factor of comparison for compilers of programming languages. User friendliness of compiler and case studies The user-friendliness of a compiler is another factor by which compilers for programming languages may be compared. User-friendliness is important since compilers which are more user-friendly generally result in greater productivity as the programmer is likely to feel more comfortable, and hence be more efficient, using the compiler. For instance, the above HI-TECH C compiler stresses full ANSI compliance and forces the programmer to develop an intimate knowledge of the hardware. The CSS compiler, on the other hand, insulates the programmer from the hardware and has a generous library of useful routines. Clearly the latter is more user-friendly and thus desirable. Diversity of supported platforms and case studies Another factor of comparison would be the diversity of platforms supported by the compiler. Compilers which support a greater variety of platforms may be favoured because they are more versatile. For instance, IAR's C compiler supports only Windows and DOS, but Imagecraft's C compiler supports Windows, DOS and Linux, giving the programmer more flexibility in compiling operations.

Thursday, 18 July 2019

Lost Wallet Essay

If you have never lost or misplaced something valuable to you, let me tell you it is not very fun. It is very stressful and can ruin your entire day. I would also suggest not doing such a thing because your family will never forget how funny you looked freaking out over the whole thing. In my case, it was my most precious possession at the time, my wallet, or purse for some, is a precious item in which most people carry things more essential than money towards everyday life. Some are made of Velcro, they can be snap buttons, or they can simply fold up (hence the term â€Å"billfold†). Mine was a Fossil leather brown tri-fold that I got as a Christmas gift from my grandparents more that five years ago. I’ve had that square leathery keep safe all my life, and I wasn’t planning on losing or throwing it away, ever. If some people were to lose that portable safe, they may be offset for the rest of that day. The person without that wallet could be cranky or depressed for a while. Maybe something of great sentimental value was in that wallet. This person could stay hold these feelings for a long time, until they find their belongings by which case they are filled with joy. I myself, personally, keep anything I may have interest in knowing where it is, in my trusty, four-sided, tough wallet. I am also very good about always having my wallet and never losing it†¦ until recently. In my wallet, I store dire personal items such as my license and some pictures. When you open the pocketbook up, you immediately see a picture of myself, which is one my driver’s license. In the picture I am wearing a Notre Dame sweatshirt, and my hair is way too long. No, I was not going for the â€Å"JB† haircut look I had it way before all the â€Å"Bieber Fever† fan base came to be thank you very much. The pictures are of my dearly beloved family – mom, dad, brother and sister, grandma and grandpa; the people who mean the most to me on this earth. Among other things, I have my money, like everybody else, and certificates for stores like Pac Sun, Express (Yes I like to have a nice formal wardrobe), and various restaurants like Chipotle or Panera Bread. This summer, I went to Ft. Lauderdale, Florida with my Mom and sister. We flew down there and I took my wallet with me, like I would any other time. We had a two-hour flight at six in the morning. That was hell. I personally like waking up early, it’s the two women in my family that do not. The day is too precious to sleep it away. They were in crabby moods from when we left the house, till we got all the way to our first stop, Atlanta Georgia. The airport in ATL is huge! I thought of it as its own personal little city. You could literally live in this place. There are boutiques and restaurants lined down the halls where businessman, sports teams, and eager families ready to go on vacation busily run down to catch their next flight. We had an hour layover so we decided to eat some breakfast since it was only about eight-thirtyish o’clock. I got some delicious chicken biscuits from Chic-Fil-A and they hit the spot. Hot and juicy chicken tasted so good with the honey glazed biscuit that was baked perfectly with a nice crust and soft, chewy insides. After we had our food fixes, we relaxed in some seats we found near a window while we waited for our next flight to Ft. Lauderdale, Florida. The flight lasted for about two hours. The plane landed smoothly on the runway and we were ready to get our vacation started. Me being the only male on the trip only had one bag, which was checked in as a carryon. Well, for the other two females, had at least one other bag each and for that, we had to wait in baggage claim for just about an hour. After that was all settled and done, we went and got our rental car, which was a bluish purplish metallic Saab convertible. The drop top came in handy on that hot and muggy Florida with cool breezes. As we drove away and pulled out into the street, the whole skyline opened up over the horizon. Ginormous hotels were lined up right after the next that overlooked the calm Atlantic Ocean. You could see pelicans flying around them amongst the light blue sky, that which completed the ideal look of southern Florida in my book. We got to our hotel, it wasn’t as tall or fancy looking outside as did the others, but inside was very nice. It had shinny marble floors with antique couches and of course, a piano in the lobby. Me being the instrument lover that I am, I naturally walked over and played a tune or three while my mom and sister got us checked in to our room. The piano was a neatly kept Yamaha that was black with gold pedals. It had a sound to it that would melt an angel’s heart, or any girls’ that seemed my age and happened to be walking by for that matter. We rode the elevator up to the tenth floor. Inside there were golden handrails with mirrors on every side, there was no music playing. We reached the floor that our room was on and we walked to the door, sliding the plastic card to unlock the door, and away we went inside to see where we would be residing for the next week. The room was square with two beds that was neatly made and had plain beige colored bedspread. I immediately called sleeping by myself since I was the only guy, and I also knew that my sister kicks and grinds her teeth when she sleeps and I did not want any part of that on my vacation. We got settled in, I took a shower since I hadn’t that morning since we got up so early. When I got out the two girls were already gone so I called my sister. â€Å"Where did you guys go? † I asked. â€Å"Oh, we’re down outside sitting at a table. Come join us and we’ll get something to eat† was the response my sister gave. That’s all I needed to hear, the word FOOD. I am always hungry, so I got dressed quickly and ran out the room. I put on a grey Rip Curl â€Å"bro-tank† and some black shorts that I had gotten from one of my baseball teams that didn’t have pockets in them. As I left the room I made myself do a mental check of my valuables; phone, wallet, check. The girl met me in the lobby and we walked out to the rental car, I offered to drive. My mom stops dead in her tracks and says, â€Å"Oh shoot, I forgot my sunglasses up in the room. Hold on I’ll be right back. † Me and my sister wait outside the car and talk about what all we are trying to do while we’re are down here in the beautiful city of Ft. Lauderdale. Well, when someone doesn’t have pockets, then it is hard to keep their wallet right next to them at all times. I was carrying my wallet and my phone out from the hotel, along with the rental keys that my mom tossed to me when I offered to drive the fancy convertible, and set the wallet and keys on top of the car. There was no way I was putting my phone down, I had to be taking pictures of course. My mom shortly returned, passing back through the sliding glass doors to the entrance of the hotel with her big, black sunglasses on her head, so I opened up the door and got in the drivers’ seat of the car. When I figured out that I needed the keys in order to get in the car and turn it on, I reached up and took them off the top of the roof, unknowingly leaving my wallet leaving my wallet behind. I sat in the car, car door open, waiting for my mom to make it to the car so we could all go to a diving area. Once he made it to the car, without thinking, I closed the door and started the car. I had been driving about a mile or two before I realized that my wallet was no longer on my body. Immediately, I pulled the car over, and the next hour or so was spent looking for my wallet. All I could think about was what I would lose if I didn’t find my favorite and only wallet. The week before was my birthday, and I was given sixty dollars to Best Buy and fifty dollars to Auto Zone. Pictures of loved family members, and aside from that I had about forty dollars in cash. While walking up and down the road that my wallet had to have flown off on, my sister found my Best Buy card. That eased my mind a little. However, that was all we found of my dear wallet. My family and I gave up after wasting an hour of finding nothing. I didn’t want to drive anymore. Losing my wallet made me depressed for the rest of the day. I could not believe I did something so stupid. Now, if you haven’t flown on an airplane recently you know that you cannot get onto a plane without your I. D. I had no problem staying in Ft. Lauderdale until I got a new I. D. , but my mom was not very happy and this made her and I quite nervous. We got to this little restaurant a few blocks down which had good reviews that we read about. The food was delicious. I had king crab legs and sweet tea. The crab was so fresh and the tea was as sweet as a box of chocolates. This meal kind of made me feel a little better, but my spirits were still crushed after had just losing my wallet and a lot of personal objects in it. We had spent the whole day sitting by the pool and walking along side the white sandy shore talking and having a good time. The next day I received a call from my grandmother – the sheriff’s department from Broward County, where I was during this fiasco, contacted her and when she answered the phone the sheriff said, â€Å"This is Deputy ‘so-and-so’ from the Broward County sheriffs department. Do you know Morgan Anderson? † This startled my grandmother. The sheriff then continued to explain to her that he had found my wallet with a picture of my grandma and her phone number on the back, some two miles from the hotel in which I was staying. She gave me that picture with the number in case I forget her number. Now how sweet is that? He left her information on how to contact him if she wished to retrieve my wallet. My grandmother called me and relayed that information. That very afternoon I got with the sheriff and recovered my wallet. That made my day, knowing that everything I had lost in my wallet was now returned to me, except for my forty dollars in cash, which seemed odd, but didn’t really matter to me at that time. I was just happy to have my square leather tri fold Fossil wallet back in my possession again. Obviously this made the trip that much more enjoyable and relaxing, especially for the sake of my mind. We spent our time soaking up the sun at the pool and beach, snorkeling in the deep blue ocean looking at the reef and vibrant fish, ate at delicious cafe’s and restaurants, and of course with the two girls, shopping. All in all, it was a very solid trip. Before we knew it, it was that time to leave and go home. Luckily, we didn’t have an early flight out of there so we could spend a little time on the last day doing whatever we wanted. I just chose to sit outside and listen to music. I got to know a few people in the hotel that were also on vacation so I spent a little time talking with them. You wouldn’t believe how many people are there from international countries. It then came time to check out and leave the hotel. We hopped into the rental car one last time and made way for the airport. The whole flight I slept comfortably with my headphones in listening to some Red Hot Chili Peppers’ funky bass lines and catchy choruses, which kept me, sound asleep. I woke up when the plane touched down in Kansas City, there we claimed our baggage and walked to my mom’s car that had been waiting for us since we left that exact day a week ago. After I had been sleeping for a straight six hours, I had some restored energy and wanted to drive us home. â€Å"Got your wallet? † My mom sarcastically asked as she looked at me and smiled while she handed me her keys. I didn’t say anything back I just laughed, pulled it out and showed it to her as a entered the car. Since that single event, I have lost my wallet two other times, none as serious as before though. These were just for about ten or thirty minutes when it was in my room or in my car somewhere. I have also lost something sincere to me by putting it on top of the car, my morning coffee. The carelessness of my misplacing’s have taught me a lesson, simply think before I act. This is something everyone is told to do numerous times; it is a good attribute to have. Only now, it is easier for me to apply that to my actions. If I follow that idea I could avoid future problems like this, preemptive caution. It took a scare like this for it to finally kick in to me, and now every time before I drive off I get out of the car and look at the roof just incase I’m forgetting something.

Wednesday, 17 July 2019

Vertu Luxury Branding

virtu institution for filth nameing for Luxury Products course. HISTORY The connoisseurship origin e real(prenominal)y started in 1998 in large Britain, like a shot wholly owned supplementary of Finnish connection Nokia. The equivalent course of study prep ber and Chief Designer, Italian postmark Nouvo began putting his ideas for connoisseurship on topic and the board of Nokia gave the project a natural spring-propelled plane light. Frank Nuovo was a fig strategian at Nokia from 1995 to 2006, when he left to accommodate vertus lead antecedent full moon sentence. Also in 1998 the federation made it a attach to prescript of hand making their mathematical crossings with exotic, r be and of course durable materials.In 1999, their characteristic V construct was established, and it is still broad(prenominal)ly visible crossways the virtu product portfolio. In 2000 vertu began taking shape as a comp any, locating their headquarters in England, and start ed an all-inclusive Research and Development- project and decided on any(prenominal) of the parts that would go into the hollos as well as some design decisions, such as the commit of chromatic crystals as a design-tweak. Three old age in to operations, vertu was granted the virtu Concierge Service as a sp ar and this is still ace of connoisseurships edges in the lavishly life cell squalls merchandise. Vertu lanceed what they themselves call the irst ever sumptuosity wandering rally near the Eiffel tower in capital of France in 2002, the Vertu Signature. With the rootage reverberates now available on the in the rawly created market for opulence names, Vertu as well had the opportunity to cranny one of their customers answer through the concierge renovation, with a flight from capital of the United poovedom to New York. In 2005 10. 000 concierge requests was made harmonize to Vertu, a figure that is, and should be ( callable to their customers privacy) , stark to confirm. In 2003 they open their 50th retail location. By 2010, Vertu had to a greater extent than 90 own boutiques and was sold in everyw here 600 locations in almost 70 ountries, worldwide, consort to Nokias financial statement for 2010. In 2007 Vertu went on a control stick venture with Ferrari, creating an fussy edition call sand marking the car companys 60th anniversary. CONCEPT AND UNIQUENESS The construct of Vertu is to appeal to high-end customers who look for something queer in their mobile knells. Through opposition target customers standards or so design, materials, price and marker Vertu has created a market for luxuriousness mobile phones. The additional function, such as the Vertu Concierge give customers an elevated have got. Vertu aims to enhance and enrich customers lives through the values and products we offer. This enrichment get out now further c everyplace to the experience in our stores with a foc apply, trig approach to customer interaction. by Perry Oosting, chair of Vertu BUSINESS STRATEGY Nokias starting argument idea was to create a phone that was contendly contrary to the companys multitude phone distri yetion and enter the sumptuousness market by creating the subsidiary company Vertu. In site to retain the highlife cipher and status of Vertu, the phone was non associated with Nokias mass mobile phones.During the recession in 2009, the chief operating officer Perry Oosting, announced that Vertu was proveing cheaper phones and entreories as a tool to keep up the market sh ars and survive the recession. Late 2011, the invigorated CEO of Nokia, presented the new scheme to use a new operating corpse from Microsoft for their smartphones. This resulted in a giant hurry in market shargons. As mentioned above, Vertus flagship stores argon located at the most goop obtain districts, amongst other Rodeo Drive in Beverly Hills, in order to be associated with the same luxury atmosphere as the n eighboring provokers.Vertu withal put a massive emphasis on the store layout, everything from particular glass for the display cases, to the floor and lightening. For the final luxury experience, they likewise provide high individual(prenominal) process with top skills. For the undividedness and status of the luxury phone, it was chosen to be launched in connection with demeanor shows at Paris fashion week and was thereby becoming to be becharmed as a fashion imperfection instead of a technology fool. This was a strategic ply to strengthen the image if the smear. Vertu chose to launch their products in the BRIC countries, which consists of some of the most appear markets in the world today.Additionally, the Middle atomic number 99 and Japan are in like manner deuce exceedingly important markets for Vertu, partly due to the pissed technology sense in these areas. The sales in these countries are outsizeger than in the western countries and the luxury company is exploiting the new wealth of the generations with high luxury sensory faculty and taste. In order to imbibe greater market share in the British and Hong-Kong market, Vertu has numerous say ventures and partnerships with jewelry stores, such as King Fook Jewelry in Hong-Kong and Goldsmiths in Harrods, London. We render communications technology. We believe now that we sympathize the luxury industry. It will take something for opposition to match that. Nigel Litchfield, former death chair of Vertu, 2002 selling MIX Product Vertu sells hand-made luxury phones made from fine materials resembling gold, atomic number 78 and sapphire. Along with every purchase the purchaser receives superior run and is entitled to kick concierge helper which assists users with exclusive serve like restaurant and hotel reservations, priority bookings, and a globose recommendation authorizework.Price Vertu prices range from $5,000 to everywhere $300,000. The prices vary with the unlike c ollections and the materials that are used in them. Place Vertu phones are selectively distributed. They are available at company-owned boutiques and at other various company-selected luxury stores like London Jewelers, Goldsmiths, Tourneau and Colette. Vertu locates its stores in luxury shopping districts of large metropolitan areas and opens relatively some stores. The stores are small, knowing and have a luxury aspect more like that of a jewelry store than a cell phone store. on the whole sale locations grass be found on vertu. com. Promotion Vertu acquires lots publicity from sales to celebrities like David Beckham, bloody shame and Gwyneth Paltrow. As well Vertu has collaborated with big mark offs before like Ferrari, Boucheron and Audemars Piguet. Vertu releases variant collections at different times and will only fasten a certain number of phones in order to keep a prestigious image and string buyers. Vertu has a website for publicity which features product descripti ons and photos of celebrities who own Vertu phones. POSITIONINGVertu was a originate in the luxury cell phone market and has positioned itself as the top-of-the-line targeting high-net-worth individuals. Vertu accomplishes this by using only the finest materials to manufacture their products which are all handcrafted ensuring that every product is of stark(a) fiber. Vertu will release different collections each featuring different materials and designs which make the collections remarkable and prestigious their most expensive line ever was the Signature Cobra designed by Boucheron, only eight were made and they embody $310,000 each.Vertu will often collaborate with other luxury chumps, like Boucheron, Audemars Piguet and Ferrari, to extend their victor and name in the luxury product world. Vertu offers superior and personalized service to its lymph glands, including a free concierge service anyplace in the world, guaranteeing customer satisfaction and loyalty. They too posi tion themselves by showcasing the celebrities who own their products as an indication that their products are for the rich and famous.Vertu has locations all over the world in 70 countries however they open relatively few boutiques solely in luxury shopping districts of large cities and thus are considered selectively distributed. Vertu boutiques are de frumpent, small, intimate venues which offer personalized service to clients manageing to make a purchase the other stores license to sell Vertu products are also luxury stores like Tourneau Watches and London Jewelers in the United States, Bandiera Jewelers in Canada, Colette in Paris and Ernest Jones in London.Vertu very successfully primary(prenominal)tains a prestigious image with its ultra-luxurious products and superior service through its positioning. virtu SERVICES connoisseurship tag offers services that are rum, fencesitter and carefully customized to the particular needs and desires of their customers. All services are integrated into gadget. virtu CONCIERGE Vertu Concierge is added directly to the customers handset, offering luxury assistance and enrichment. The service is offered by voice call or email, and access through a employ key on the cell.At the moment of vertu phone registration and activation of virtu Concierge service, initial trying on call is proposed. It seat be done immediately at purchase time or by and by up to clients choice. The fitting call gives an opportunity to have full explanation of services offered by Concierge, as well as client poop express her/his needs and desires which will be matched to this service. This includes the establishment of personal preferences, the range of the service they would wish and signifi undersur smelltly, the sort of contact they wish to receive from Vertu.The Vertu Concierge Classic service offers the client with 24/7 access to a team of lifestyle managers, situated within a network of globose centers covering all the briny ti me zones including London, Dubai, Hong Kong, Tokyo, and San Francisco. Vertu Concierge also has managers on the maroon in major destinations in order to create close relationships with spareist suppliers of goods and services specifically for Vertu clients. Many customers ingest to use Vertu Concierge for their travel and dwell requirements as Vertu has protect exclusive opportunities for its clients.Vertu Concierge disregard contact the widest network of hotels, restaurants and airlines, and can as a result advert the exact preferences and expectations of their customers. Vertu Concierge clients may also ask for support with purchases ranging from small luxury items to accompaniments to their property range. Vertu Concierge is available in English, French, German, Italian, Russian, Arabic, Japanese, Mandarin and Cantonese. Vertu Classic Concierge is include free of charge for one year from the date of purchase of a Vertu handset. connoisseurship CITY BRIEFVertu metropolis shortened is a spherical digest of culture covering more than 200 cities and destinations worldwide. Launched in September 2009, it is now one of Vertus most utilized services. respectively written for Vertu by experts in their respective fields, Vertu City drawing is available on Vertu handsets in English, French, German, Italian, Russian, Arabic, Japanese and Simplified Chinese. Refreshed and updated on a regular basis, Vertu City brief allows the user to hit the fuse running on arrival in an unfamiliar territory or to take carek new or exciting opportunities in their home town.If the customer does non see anything which exactly meets their requirements, Vertu City Brief is the perfect inspiration to begin a conversation with a Vertu Concierge life-style Manager. vertu SELECT Vertu charter delivers original articles selected to inspire, inform and entertain establish on a users region, preferences and passions. Written by carefully selected spherical journalists, exper ts and organizations, the articles appear via the handsets RSS feed once a customer has registered their phone. Vertu Select is available in English, French, German, Italian, Russian, Arabic, Japanese and Simplified Chinese. vertu. ME Introduced with the launch of Constellation Quest in October 2010, vertu. me is a service that provides the user with a Vertu email account and effortless harmonisation of the devices lifestyle and line of credit tools. Should the customer choose, the users emails, contacts, schedule and task information can be automatically synchronized with Vertus secure servers, giving the benefit of protected back up of their entropy. Vertu offers the consumer complete peace of mind. Should the handset be lost, this data can be retrieved and seamlessly downloaded to a transposition phone.The system also en trustworthys that whenever the vertu. me account is accessed, whether from the phone, a home or office calculating machine (PC and Mac) or via the web, this information is up to date. get CONSUMER The Vertu mobile is a super luxurious product, which doubtlessly is made to fit the exceedingly wealthy population of this world. The main customers are rich and found in the urban areas, who are constantly searching for the pyrotechnic products. Furthermore, their flagship- and department stores are situated in the finest areas, in order to attract the extremely rich international shoppers. These are nation who buy the beat quality watches, the best quality fashion devices Nigel Litchfield, former president of Vertu The special features and services of the phone such as the Vertu Concierge, attracts customers who are constantly traveling worldwide jet setters. The Vertu mobile was the first phone which was able function in over 180 different countries. This fact cover many needs and made it quickly attr spry for people who were constantly traveling such as celebrities and high ranked business people. In fact, Madonna, Beckham and Gwyneth Patrol were some of Vertus first users when it was launched.CONSUMER-BASED BRAND EQUITY gain betray Salience For Vertu achieving proficient inciter identity involves place salience. state planetaryly are not still aware of VERTU because it is relatively progeny brand and promotion is quite fix. hitherto their target consumer for sure can deem and recognize this brand. So conclusion here is that Brand salience is more astuteness than breadth. This basically means that even gee there are not only many people knowing VERTU, but those who do , they know all insights of it, can easily recall it and understands what this brand is about.Brand military operation The product itself is at the heart of brand equity, as it is the primary influence of what consumers experience with a brand, what they hear about the brand from others, and what the brand can tell customers about the brand in their communication. Brand procedure relates to the ways in which the product or s ervice attempts to meet customers functional needs. This is on top level for VERTU brand. It is decisive to contribute to customers desires, wants and needs. Vertu brand extremely represents all what their HNWI customers want to have for conciliateing a high price.The product is exceedingly durable it has distinctive logo, premium set and advanced technology in gadgets. alone(predicate) services provided for customers by VERTY also attributes to brands procedure. Brand vision other variable CBBE Pyramid is second display case of brand meaning which involves brand imaginativeness. Imagery deals with such a properties of a product, which meets customers mental needs. It is more about what people think of it, how they see it. VERTUs imagery is extremely individualistic and stylish.When customer is get VERTU cell he/she buys a beauty of it as well. As of VERTUs customer has a healthful judgment of a brand as high quality luxury product. credibleness is high and customer s ee VERTU as superior, advantageous brand. Brand Judgments Brand judgments focus upon customers personal opinions and evaluation with gaze to brand. This involves how consumer put together all from performance and imagery association to make loving of an evaluation. VERTUs clients evaluate this brand as a high quality luxury brand.Brand Feelings This variable shows emotional solvent with respect to VERTU brand. It shows what feelings are evoked by the marketing strategy for the VERTU and how does it affect feelings about themselves and relationships with others. Customer of VERU is for sure status-conscious person. Customers of VERTU have a unique and warmth feeling about the brand. It can be exciting due to special relationship of beauty and technology in brands products. Customer feels it is smart and relates to special status and because societal approval.Customer feels high security within this brand due to all advantages provided. As VERTU makes consumer feel better self-r espect, pride, fulfillment and exertion also occurs. Brand Resonance hold up variable of pyramid shows brand relationships with a customer based on Salience, Performance, Imagery, Judgments and Feelings. As for VERTU even if general awareness is low the behavioral loyalty is very high, customer want to get back to this brand, consequently repeat purchase is possible. Brand loyalty is necessary but not commensurate for resonance to occur.Within VERTU brand customer is not returning to this brand again due to, for standard, scarce of substitutes. VERTU attained their main goal- soused personal attachment to brand. It goes beyond of having just a positive attitude to view brand. another(prenominal) important part of Resonance is active engagement. This probably is the strongest affirmation of brand loyalty. It occurs when client is willing to invest time, energy, money in to the brand. Constantly customers of VERTU are invited to special social events created by VERTU worldwide, and they are participating.Therefore VERTU has a very strong relationship with its customer. SWOT ANALISYS FOR VETRU STRENGHT * Masterpiece of design, engineering, and trade * Was truly innovative pioneering brand * firm reputation (Products have established strong reputation in their field) * Global magnification (Includes significant growth over last 10 years) * Customer service * retard of Quality(As produced just in one manufacturing plant in England) * London Symphony Orchestra is creating ringtones exclusively for each model of Vertu WEAKNESSES exceedingly high production price (which leads to high product price) * Limited access as distribution is exclusive and limited (Missing opportunities for new customers) * Not able to buy online (More customers now go online) * Not enough adept innovation again (Many customers claim that gadgets are beautiful but not unfeignedly practical) OPPORTUNITIES * E-business (launch buy alternative online) * Emerging markets * merge VER TU styling with Nokia (in order to increase awareness ) * Change of consumer lifestyle (growing demand from youthfulness and senior people) THREATS Increasing Quality of Competing Products and get along of those * Importance of counterfeiting (Chinese counterfeiting factories already picked up the idea) * Newer forms of luxury and innovation are constantly changing COMPETITORS GOLDVISH Brand established in Geneve, Switzerland in 2003. Very Haut-Couture style but extremely not practical. Cells are difficult to buy, narrow distribution channel. View itself as a pioneering brand of luxury cell phone on official website which is obvious lie. The pioneering brand was VERTU. Only 3 lines of phones are actual since 2003.The most expensive gadget is Le Millionaire and it costs $1,000 000. MOBIADO Canadian-based manufacturer of luxury phones with young minimalistic design launched in 2004. It has 3 main lines Classic, Professional and Grand Line. Mobiado actively participates in social events in North the States (such as Golden Globes and Couture Fashion calendar week in NY). The brand is not very popular in Middle eastern and Europe. Still Distribution channel is not wide enough. Price range is from $1,900 to $57,000 GRESSO Gresso is Russia-based company which started its activity in 2007, so it is the newest competing brand in luxury phones field.Gresso has 5 main lines and they also provide customized phone for their clients. barely mostly popular in Russia and Vietnam, Ukraine and one distributor in USA so far, however it is compensated by their option to buy products online. For Gresso products price range is from $3,000 to $42,000. RECOMMENDATIONS center and customized segmentation is valuable in this market, so VERTU mustiness continuously undertake on their customers needs and desires. As any luxury company which faces constant global expansion it has to pay attention to counterfeiting problem. For example, orchard apple tree Inc. ow faced big proble m in china where whole Apple stores are opened and being fake. China already produces cheap unqualified cells, abusing the brand VERTU, so losses in semipermanent might be significant. VERTU must work on effective anti-counterfeiting strategy in order to preserve the face of the brand. During this study we have discovered that general awareness of the brand is still low, therefore VERTU might collaborate with mother-company Nokia in order to produce some form of mix and make the brand more popular and easily recognized, as for example HM and Roberto Cavalli collaboration.Vertu is constantly entering Limited Edition lines which are sufficient in this market, because best consumer wants something distinctive and in truth exclusive, and more important, the customer is ready to pay for that. Partnership with Ferrari, Boucheron and Ermenegildo Zegna increased popularity of the brand considerably. For that reason, we fire VERTU to collaborate more also with fashion designers, thus g aining also fashion group customers. 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