Summary of Discussions 31 January Thank you for the valuable inputs and discussions in our give way session. Remember that we be discussing concepts, models and frameworks aids to evaluate strategies. They are non set in concrete and therefore challenging these paradigms are useful and much needed element of the learning process. well-grounded on you!!! PORTERs GENERIC STRTEGIES Think in terms of strategies to improve the strength of the enterprise/corporation. Not in terms of customers or food markets. Yes, these are inter-connected. Porter claims that an enterprise can strengthen its station by dint of three mutually exclusive strategies: damage Leadership (becoming the last-place cost producer in the industry) OR specialism (becoming industry leader in terms of features or attributes of offerings) OR point (concentrating either on cost or differentiation in market segments). Rahul: Your thoughts are based on the market perspective (not integrated or business strategy perspective). i.e. you can be both the cheapest and in like manner have differentiation. However, Rahul is right to some extent. You can have hybrid market strategies, a point taken up in bowmans Generic Strategies. Bowmans characterization aligns with Rahuls thoughts.
You may also wish to consider Treacy and Wiersemas Framework which simply says that enterprises (Yes, unlike Bowman this has an enterprise level strategic orientation) can strengthen its position through Operational Excellence (aligns somewhat with Porters Cost leadership), Product Leadership (aligns somewhat with Porters Differentiation) , Customer occasion (aligns somewhat with Porters Focus). DIVERSIFICATION: CORPORATE VS BUSINESS LEVEL mock discussions ensued from Pavneets outstanding question. Panveet challenged my examples on diversification. She asserted that new products to live customers OR existing products to new customers (for example Austrimi moving from sell segments to food service segments)... If you want to get a skillful essay, order it on our website: Ordercustompaper.com
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