Analysis of Advertisements for Two Different Things

Analysis of Advertisements for Two Different Things In order for advertisements to successfully picture a product, they must be directed to the appropriate intended audience. Magazines, in general, are usually geared towards a specific audience with plain interests. Therefore, the `ads need to be carefully designed to attract the attentions of the snip reader. This very(prenominal) concept is well displayed in the two selected, yet very different, magazine ads from the software magnate Microsoft Corporation. The first ad is interpreted from Computer Games Strategy Plus - a playing period magazine, as wholeness might infer from the title. The product ` lusus naturae Truck foolery is a computer video game designed, quite obviously, for entertainment determinedtles. The second ad is from PC World, which is of a much more technical nature than its preceding counterpart. The product in this ad is `Microsoft Project for Windows 95, a software used for businesses and project development teams. The `Monster Truck Madness ad encaptivates the casual browser with its bright yellow telescope with a large purple type set across the top of the page accompanied by the words: ` size Matters. This leads the reader to ponder the meaning of this rather unusual phrase and to nurture read the smaller print.

Here, the reader encounters an irregular font of different sizes to show certain words. While this may be annoying to m whatsoever, its overall purpose is to create a lively playful environment by the usage of fonts. This, of course, is an attempt to appeal to a younger gaming audience. On the other hand, the `Microsoft Project ad does not envoke any visual desire read further into the text. The sections are divided into lovely print paragraphs with a slightly larger heading above. Everything is set plainly and unassumingly. This can be justified to mirror an American professionals lifestyle: simple, neat, and organized. The first four lines in the `Monster Truck ad: bigger tires, bigger... If you want to get a full essay, order it on our website: Ordercustompaper.com

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